Digitising and Re-Branding a Trusted Travel Operator

Fjord Travel Norway had been crafting tailor-made trips for international travelers for over 20 years, but their brand and website were stuck in the early 2000s. With new ownership under DSD Explore, they needed a full rebrand — one that felt modern and digital-forward, without losing the soul of Norwegian nature and culture. We dug into user journeys and customer insights to figure out what really mattered to their audience: a seamless, inspiring experience that builds trust and sparks the desire to explore. From a refreshed logo to a clean, flexible design system, we delivered tools that were easy for the dev team to implement and aligned with today’s digital expectations. The result was a revitalized brand and website, launched August 2024, positioning Fjord Travel Norway for a stronger, more relevant presence in the travel space. The project was done while at Nonspace.